Google Ads Management · AI-Powered · Since 1998

Smarter Google Ads.
Powered by AI.

Most Google Ads accounts waste 40-60% of their budget on the wrong keywords, the wrong audiences, and ads that don’t convert. We fix that — with AI-optimized campaigns, weekly active management, and creative that turns searchers into buyers.

25 years of search marketing expertise — now supercharged with AI.

25+
Years in search
AI
Bid optimization
Weekly
Active management
ROAS
Revenue-tied
5.1x LIVE ROAS
$38,200 WASTED SPEND ELIMINATED
LIVE BID OPTIMIZATION

The Google Ads Problem

Most Google Ads Accounts Are
Bleeding Budget Every Day.

Google wants you to spend more. Their automated recommendations almost always increase your budget. An expert human hand — backed by AI — is the only thing that keeps your spend efficient and your ROAS climbing.

Wasted Spend on Wrong Keywords

Broad match keywords bleed budget on irrelevant searches. Without active negative keyword management, you’re paying for clicks from people who will never buy. The average account loses 40-60% of budget this way.

Ads That Don’t Match Landing Pages

Quality Score tanks when ad copy doesn’t match the landing page experience. Higher cost-per-click, lower ad position, and poor conversion rates — all from a message alignment problem most agencies miss entirely.

Set-It-and-Forget-It Management

Most agencies set up your campaigns and check in monthly. Google’s algorithm changes weekly. Competitor bids shift daily. Without active weekly management, your account slowly deteriorates while you’re paying a management fee for nothing.

Broken Conversion Tracking

If you can’t accurately measure what’s converting, you can’t optimize toward it. Misconfigured tracking is an epidemic in Google Ads accounts — and Google’s Smart Bidding relies entirely on clean conversion data.

Generic Ad Copy That Doesn’t Convert

Templated headlines, weak CTAs, and zero emotional resonance. Ad copy is the moment between a searcher and a click — and most agencies treat it as an afterthought. We treat it as the entire game.

ProInternet AI Fixes All Five

AI-powered keyword intelligence, tight negative lists, message-matched landing pages, clean conversion tracking, and Hermes-generated ad copy tested at scale. Every dollar earning its place.

Campaign Types We Run

Every Google Ad Format.
Engineered to Convert.

Not every campaign type is right for every business. We select, build, and manage the formats that match your offer, your margin, and your sales cycle.

Search Campaigns

High Intent · Bottom of Funnel

The foundation. When someone types exactly what you sell, your ad appears first. We build tightly structured ad groups with exact and phrase match keywords, Hermes-written responsive search ads, and aggressive negative keyword lists that keep every click qualified.

Exact + phrase match keyword architecture
AI-written responsive search ads (15 headlines)
Aggressive negative keyword management
Ad extension optimization (sitelinks, callouts, structured)
Smart bidding + target CPA/ROAS configuration

Performance Max

All Channels · AI-Driven

Google’s most powerful campaign type runs across Search, Display, YouTube, Gmail, Maps, and Discover simultaneously. Most agencies run it wrong. We set it up with the right asset groups, audience signals, and conversion goals to let Google’s AI actually work.

Asset group architecture and creative
Audience signal configuration
Cross-channel creative (image, video, text)
Budget pacing and performance monitoring
Search term insight extraction

Shopping + PMAX

E-commerce · Product Ads

For e-commerce businesses, Shopping campaigns are the highest-ROAS channel available. We manage product feed optimization, Merchant Center configuration, and Shopping + Performance Max hybrid strategies that put your products in front of ready-to-buy shoppers.

Google Merchant Center setup and optimization
Product feed optimization and titles
Shopping + PMAX hybrid structure
ROAS bidding and budget management
Competitor product positioning

YouTube Ads

Video · Brand + Direct Response

The world’s second-largest search engine is also one of the most cost-effective ad platforms. We write scripts, direct creative briefs, and run YouTube pre-roll and in-stream campaigns that build brand authority and drive direct response simultaneously.

AI-written video scripts and hooks
Skippable + non-skippable in-stream
In-feed discovery ads
Audience + keyword contextual targeting
Connected TV campaigns

Local + Google Business

Local Services · Maps Ads

For businesses serving a geographic area, Local Service Ads and Google Maps prominence are the fastest path to inbound calls and leads. We manage LSA campaigns, Google Business Profile optimization, and local search ad strategies that dominate your market area.

Local Service Ads (LSA) setup
Google Business Profile optimization
Geo-targeted search campaigns
Maps ads and local extensions
Call tracking and lead attribution

Remarketing + Display

Retargeting · Brand Awareness

97% of visitors don’t convert on first visit. Remarketing keeps your brand in front of warm audiences until they’re ready to buy. We build segmented remarketing lists by page visited, time on site, and funnel stage — with tailored creative for each audience.

Segmented remarketing audiences
Dynamic remarketing for e-commerce
Customer match and similar audiences
Display network banner creative
Frequency capping and exclusions

The AI Difference

How Hermes AI Makes Your Google Ads Smarter Every Week

Traditional PPC management is reactive. We spot a problem, fix it next week. Our Hermes AI system is proactive — continuously analyzing your account data, competitor auction insights, and search trend shifts to surface optimization opportunities before they become budget leaks.

AI Keyword Intelligence
Hermes analyzes your search term reports daily — identifying new high-intent queries to add and irrelevant terms to exclude before they drain your budget.
Ad Copy Generation at Scale
We generate 30-50 headline and description variations per campaign using Hermes — trained on your brand voice, your offer, and proven Google Ads conversion frameworks. Then we let Google’s machine learning pick winners.
Competitor Auction Monitoring
AI tracks your auction insights weekly — who’s gaining impression share on your keywords, when they’re bidding aggressively, and where we can capture share they’re leaving on the table.
Quality Score Optimization
Higher Quality Score = lower CPC = more clicks for the same budget. We continuously improve landing page relevance, ad copy alignment, and expected CTR to push Quality Scores to 8-10.
Automated Bid Intelligence
We configure Smart Bidding with the right conversion goals, ROAS targets, and bid modifiers by device, location, time of day, and audience segment — then monitor it so Google’s AI doesn’t drift from your goals.
HERMES OPTIMIZATION
8
Avg Quality Score
Up from 5.2 baseline · CPC down 31%
LIVE KEYWORD INTELLIGENCE
"commercial mattress bulk order"ADD
"free mattress giveaway"EXCLUDE
"fleet sleeper mattress upgrade"BID +15%
"OTR trucking mattress supplier"ADD
214
KEYWORDS ADDED
89
TERMS EXCLUDED
156
AD VARIANTS TESTED
CURRENT ANALYSIS SCANNING
Reviewing search term report…
Our weekly management checklist:
Search term review
Negative keyword adds
Bid adjustments
Budget pacing check
Ad performance review
Quality Score monitor
Auction insight check
Conversion tracking verify
Landing page alignment
Creative rotation test

Client Results

Google Ads That Generate Real Revenue

Google Search + Display B2B Fleet

SleeperKing Mattress Co.

Built and managed Google Search campaigns targeting commercial fleet operators and OTR trucking procurement managers. Hyper-specific keyword targeting around fleet mattress replacement, paired with Display remarketing for decision-makers who visited but didn’t convert. Systematic negative keyword management eliminated irrelevant consumer traffic from day one.

Google Ads Audit Luxury Real Estate

Spanish Peaks Land Co.

Full Google Ads account audit identifying significant budget waste on broad match keywords and poor Quality Scores from misaligned landing pages. Restructured campaign architecture, rewrote all ad copy with Hermes AI, and implemented proper conversion tracking to enable Smart Bidding optimization.

Google Search Construction

Terrapin Construction Group

Google Search campaigns targeting commercial construction project decision-makers across key geographic markets. Tight phrase match keyword strategy, Hermes-written responsive search ads, and call extension optimization driving qualified contractor consultation requests.

Performance Max Gov / EMS

Texas Remount (TRES)

Google Performance Max and Search campaigns for Texas EMS apparatus procurement. Custom audience signals built from existing customer data, paired with HB3000 grant keyword targeting and Hermes-written ad assets that spoke directly to public safety procurement language.

GOOGLE ADS ROAS
5.4x
BLENDED ROAS · ALL ACTIVE CAMPAIGNS
REVENUE PER CAMPAIGN · LIVE
SleeperKing6.4x
Spanish Peaks7.8x
Terrapin Construction4.2x
TRES3.9x
1,284
CONVERSIONS THIS MONTH
$61
AVG COST PER ACQUISITION
CONVERSION TRACKING SYNCING
Matching click ID to conversion event…
Every Google Ads engagement includes:
Full account audit + restructure
Conversion tracking configuration
AI-written responsive search ads
Keyword research + negative list build
Weekly active optimization
Landing page alignment review
Monthly ROAS + CPA reporting
Competitor auction insight reports
Get a Free Google Ads Audit
Minimum spend we manage:
We work with ad budgets from $1,500/mo to $50,000+/mo. The right budget depends on your market, competition, and goals — we’ll tell you the real number on our first call.

Frequently Asked Questions

Before You Hire a
Google Ads Agency.

The questions business owners ask most about Google Ads pricing, ownership, and performance — answered straight, no jargon required.

01How much does Google Ads management cost?
+
Agency management fees typically run 10-20% of ad spend or a flat monthly fee, separate from what you pay Google for clicks.
02How is my Google Ads budget split between ad spend and management?
+
Ad spend goes directly to Google for clicks; the management fee pays for strategy, tracking, testing, and ongoing optimization.
03How fast can I see results from Google Ads?
+
Ads can start running within hours of approval, but Google's algorithm typically needs 2-4 weeks of data to fully optimize a new campaign.
04Do I own my Google Ads account?
+
Yes — ProInternet AI builds and manages campaigns inside accounts you own, so your data and history go with you if you ever leave.
05What's a good ROAS for Google Ads?
+
It varies by industry; e-commerce often targets 4:1 to 8:1 return on ad spend, while B2B is usually measured by cost per qualified lead instead.
06Which Google Ads campaign types does ProInternet AI manage?
+
Search, Shopping, Performance Max, Display, and YouTube campaigns, selected based on your goals and funnel stage.
07What's the difference between SEO and Google Ads?
+
SEO builds free organic rankings over time; Google Ads delivers paid placement immediately and gives you full control over budget and targeting.
08How do you avoid wasting my ad budget?
+
Through tight keyword targeting, negative keyword management, and continuous bid and landing page optimization to cut wasted clicks.
CAMPAIGN MANAGER — LIVE
CAMPAIGN TYPES MANAGED
SearchACTIVE
ShoppingACTIVE
Performance MaxACTIVE
Display & YouTubeACTIVE
10-20%
MANAGEMENT FEE RANGE
2-4
WEEKS TO OPTIMIZE
BID OPTIMIZATION RUNNING
Scanning search terms for negative keywords…
Tired of wasted ad spend?

Get a Free Google Ads Audit.

A free 30-minute call to see exactly where your current account is leaking budget.

Book My Free Strategy Call

Your budget deserves better

Smarter Google Ads.
Powered by AI.

Book a free Google Ads audit. We’ll review every campaign in your account, identify exactly where your budget is being wasted, score your Quality Scores, and show you a clear roadmap to higher ROAS — before you spend another dollar on an underperforming campaign.

Free full account audit All 6 Google campaign types Weekly active management AI-powered optimization 25+ years search expertise

📍 Denver/Centennial, Colorado · Serving Clients Nationwide Since 1998